Design Project Environmentally Friendly Campaign 09

Driving change in packaging

Client:
PROGRESS - LUXURY PACKAGING SPECIALISTS

Progress specialise in packaging manufacture for some of the world’s leading luxury, retail and lifestyle brands.

Following assessment of their own packaging, we were commissioned to design a new environmental range and create a campaign to promote the importance of taking a more mindful approach to their clients. Our strategy was to develop a multi-directional pattern using the ‘progressive arrow’ symbol from the Progress identity – adapted with different details on each format. For the promotional campaign we created a series of images showing the range placed in nature – reinforcing the reduced environmental impact of the packaging.

Scope:
Strategy, Branding, Art direction, Digital marketing, Packaging, Promotional campaign

Environmental Eco Friendly Packaging Design Marketing Promotional Campaign Art Direction Branded Branding Luxury Retail E-Comms Reusable Mailing Shipping Boxes Biodegradable Responsible Sustainable Yorkshire Leeds Branding Agency DESIGN PROJECT
Packing Tape Environmental Eco Friendly Packaging Design Marketing Promotional Campaign Art Direction Branded Branding Luxury Retail E-Comms Reusable Mailing Shipping Biodegradable Responsible Sustainable Yorkshire Leeds Branding Agency DESIGN PROJECT
Packing Tape Environmental Eco Friendly Packaging Design Marketing Promotional Campaign Art Direction Branded Branding Luxury Retail E-Comms Reusable Mailing Shipping Biodegradable Responsible Sustainable Yorkshire Leeds Branding Agency 1 DESIGN PROJECT
Mailing Bag Pouch Environmental Packaging Design Marketing Promotional Campaign Art Direction Branded Branding Luxury Retail E-Comms Reusable Mailing Shipping Eco-friendly Biodegradable Responsible Sustainable Yorkshire Leeds Branding Agency 1 DESIGN PROJECT
Tissue Paper Environmental Eco Friendly Packaging Design Art Direction Branded Branding Luxury Retail E-Comms Reusable Mailing Shipping Boxes Biodegradable Responsible Sustainable Yorkshire Leeds Branding Agency DESIGN PROJECT
Environmental Eco Friendly Packaging Design Marketing Promotional Campaign Art Direction Branded Branding Luxury Retail E-Comms Reusable Mailing Shipping Boxes Biodegradable Responsible Sustainable Yorkshire Leeds Branding Agency 2 DESIGN PROJECT